I had the privilege of collaborating with genuine patient advocates on social media awareness campaigns. These individuals, actual patients themselves, dedicated their time to raising awareness about specific healthcare conditions. The objective of this particular campaign was not only to generate awareness about a vaccine, but also to encourage individuals to actively participate by sharing their own experiences in response to the posts. The campaign was crafted to evoke relatability and provoke thoughtful consideration, thereby amplifying the level of awareness achieved.
Working with Real Patients.
Bringing Awareness.
I always strive to create assets that prioritize the patient's personality and experience, ensuring they remain the focal point while effectively raising awareness about treatment options. My personal goal is to consistently foster a sense of awareness, support, and understanding for individuals facing the challenges of rare chronic conditions.